Or as we would say: The one who hits first, hits twice! Texas and Dallas have some of the biggest Hispanic communities in the United States. Their buying power is getting stronger and bigger each day, as they’re a very young and consumer community, on top of being an extremely brand loyal crowd. So, thisRead more
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Doing nothing has a cost The importance of multicultural marketing has grown significantly during the past decade. The Hispanic community alone grew more than 26% the last ten years. Which is one of the many factors that have lead to one of the most diverse generations ever in the past twenty years. Many things haveRead more
No wonder a foreign user finds your page. Think about how many pages in some other language you have found since you started browsing. Internet is an open channel where the user can end up on any page. If he likes what he finds, he will stay and, if things are done well, he willRead more
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