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WhatsApp: Why is so popular among US Hispanics & Latinos?

By Luz Quiroz | Hispanic Marketing | 0 comment | 15 April, 2020 | 0

WhatsApp beats out Instagram and Twitter among US HISPANIC users, with those platforms seeing 34.3% and 21% user penetration, respectively. For greater context, that means there are 10 million more US Hispanics on WhatsApp than Instagram, and almost triple more than Twitter.  Yes, we love it! and why won’t we?  It’s easy to use, it’s fast, butRead more

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