2021
Influencer Marketing
Attract a wider audience and promote The Warning RockBand single ‘’Choke’’ with an influencer program executed on TikTok and Instagram Reels.
Influencers showcased themselves rocking out with The Warning Rockband and encouraging people to listen to the new single ‘’Choke’’ by making a TikTok/ Reels duet video. The main focus was to attract a wider audience by challenging our influencers (no matter their content category) to show their rockstar attitude, have fun and get creative.
Vaquero® partnered with Influencers who express passion for music, lifestyle, fashion, makeup, photography and creative content from around the world. Influencers took complete creative control of their duet video, rocking out and enjoying the song.
August 12
December 9
288.944 Streams
1.769.742 Final streams
8 Countries
1. UNITED STATES
2. MÉXICO
3. URUGUAY
4. UNITED KINGDOM
5. NETHERLANDS
6. GERMANY
7. ITALY
8. AUSTRALIA
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