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October is Breast Cancer Awareness month. The one were we can see pink everywhere, in many marketing campaigns, different stores, t-shirts, images and more.Read more

Have fun while staying SAFE This year was different for everyone, since having to be separated from our families to celebrate birthdays or different holidays apart from friends. COVID has made us strong and we certainly have experienced new ways of living, working, and more. Halloween 2020 looks different, funny pumpkins wearing masks, governments stillRead more

One of the new trends in marketing is multicultural marketing, this refers to a type of advertising that is aimed to the cultural diversity of a region. The importance of Multicultural Marketing is becoming more and more significant since every day it is more common in the United States to live with people of differentRead more

Since most content starts with written words, it doesn’t matter what type of content you produce. One of the biggest struggles content marketers have is producing enough content and simultaneously keeping the quality high. That’s something professional writers must work through on a daily basis. Some tips we have learned in these road are: StayRead more

By: Carlos Vázquez Nowadays, there isn’t any doubt digital marketing has the power to reach the greatest number of people than almost any other media. With everyone having access to the internet via mobile devices, the easiest and fastest way to search for any kind of content lies just a few clicks away. The goodRead more

Designing with C.R.A.P :The four principles of good design. Created by Robin Williams, the main message is the proper use of Contras, Repetition, Alignment and Proximity (CRAP) in everything you create. Contrast Use contrast to direct the viewer’s attention and create distinction between elements. A lack of contrast can make designs look difficult to navigate.Read more

By: Rogelio Sierra We are in the Hispanic Heritage month and the United States celebrates the entire Latino community that has positively influenced and contributed to the development of our society. That’s why this is a perfect opportunity to celebrate your Latino coworkers and learn about their culture. We have 5 ideas in which youRead more

Did you knew Traditional Marketing tactics are still effective today? Even though we are in the era of digital marketing, traditional marketing is not dead. The success of many companies through the years can witness this fact, they are what they are today because traditional marketing tactics. They are holding tight to continue ruling theRead more

Instagram has become a place where brands deliver powerful messages, tell stories that result in conversations and engage consumers and businesses. If brands want to reach out their audience on a more real and human level this is their platform.  Common mistakes in Instagram Ads Mistake #1: Having No Goal-Focused Strategy As with any otherRead more

So, Millennials make up a large percentage of the U.S. population.  Facts Millennials are the best-educated group of young adults in U.S. history, with one-third of older millennials having earned at least a 4-year college degree. Millennials are also go-getters. Right now, 54% of millennials either want to start a business or have already started their own.Read more